Temasek SkillsFuture Academy
This subject focuses on understanding consumer online behaviour and using the different digital marketing and social media tools to engage consumer so as to attract, retain, and create...
This subject introduces participants to the different types of digital content, the creation and usage of these content in the context of a business. Participants will examine the...
Singapore Institute Of Retail Studies (SIRS)
This programme aims to develop digital commerce operation staff with core competency in the areas of online operations, visual and content management, as well as customer engagement. The...
Area: Wholesale and Retail Trade
The programme addresses the following areas:
1) Recognise the current retail trends and consumer buying behaviour
2) How social and digital media influences and...
Through this workshop, participants will discover how to convert pain points in the customer buying journey into WOW points to enhance customer experience.
Understand and Identify Pain Points
WISDOM INTERNATIONAL GROUP PTE. LTD.
The course aims at helping participants:
1)Learn how to create customer profiles and segments
2)Learn the key tools and methods of engagement communication
3)Learn how to develop and utilise interpersonal communication...
Area: Service Excellence
Institute of Technical Education
Participants will acquire the following knowledge and skills: Importance of chatbot in customer engagement Considerations for a good chatbot Importance of assessment and evaluation...
SHATEC INSTITUTES PTE. LTD.
Upon completion of the module, the learner will be able to acquire the following:
Knowledge and Analysis
- Reframing definition of a sale
- Emerging trends in sales industry
- Sources of...
Area: Advertising, Sales & Marketing
A customer's choice to explore, purchase, and return to a service or product is influenced by his/her experiences with the business's various digital and physical engagement and service...